Services

Services

Below is a list of my services and packages including deliverables and timelines. Please contact me for pricing, as each project varies. If you have a project in mind that isn’t listed please don’t hesitate to reach out, I would love to help bring your visions to life.

Packages

Basic Branding

  • This package is for you if you're looking for a logo suite for your brand/business, whether you're starting from scratch or in need of a refresh. We will work together to establish core visuals that best reflect your brand. My goal is to help you define your brand, visually and strategically so we will also work together to establish a brand that differentiates itself from others.

  • • Moodboard - This will be the first step and act as a reference point for branding

    • Primary Logo – main logo design

    • Secondary Logo – alternate logo design

    •Brand mark – an icon or graphic-based logo

    • Color Palette– your brand colors

  • What our process will look like:

    🤝🏻Step 1: A 1:1 meeting to discuss your vision, and goals for working together and establish deliverable timelines. I will ask for 30% of your total deposit upfront before we begin the process.

    ✨Step 2: Brand Strategy and Target Audience. I will conduct research on your target audience and come up with brand keywords that will best represent your brand.

    🎨 Step 3: Establishing a Visual Direction. After we establish brand keywords, I will create a personalized mood board establishing the visual direction of your brand.

    🧚🏻‍♂️ Step 4: Logo Variations. I will work to create 3 different logo variations. You will then choose one to build off.

    💙 Step 5: Color Palette. We will decide on a color palette and I will incorporate this into your logo suite.

    🖊 Step 6: Revisions Revisions Revisions. Sample drafts will be sent + a discussion of any edits if needed. We can do up to 2 rounds of revisions.

    👏 Step 7: Project delivery. Yay! we made it 🥳 🎉. I will send over your logo files in various formats, your brand mood board, and a mini branding guide with your logos, colors, and brand strategy. if you would like any add-ons, or different logotypes let me know!

Full Branding

  • This package is a step up from the basic brand package because you will also receive brand patterns, mockups, and a business card design. If you're looking for more than a logo suite for your brand/business this package is for you. We will work together to establish core visuals that best reflect your brand. My goal is to help you define your brand, visually and strategically so we will also work together to establish a brand that differentiates itself from others.

  • • Moodboard – 2x mood boards you will use as a reference point for your brand

    •Logo suite – Primary, Secondary & Submark logos

    • Color Palette – Your brand's primary colors and accent colors

    • Brand icon – 1x graphic/illustration for your brand

    • Mockup - see your logo in action

    • Brand pattern - 2x colored patterns perfect for packaging, web, and social media. incorporating your brand icon and colors

    •Business Card - front and back design with your brand pattern/logo/colors. physical cards not included

  • 🤝🏻Step 1: A 1:1 meeting to discuss your vision, and goals for working together and establish deliverable timelines. I will ask for 30% of your total deposit upfront before we begin the process.

    ✨Step 2: Brand Strategy and Target Audience. I will conduct research on your target audience and come up with brand keywords that will best represent your brand.

    🎨 Step 3: Establishing a Visual Direction. After we establish brand keywords, I will create a personalized mood board establishing the visual direction of your brand.🧚🏻‍♂️ Step 4: Logo Variations and Color Palette. I will work to create 3 different logo variations. We will then decide on a color palette to incorporate into the logo suite

    🌟 Step 5: Brand Pattern, Mockup, and Business Card Design. After we decide on your final logo suite and branding colors I will create a brand pattern in up to 3 different color variations, mockups for your brand, and a front/back design for a business card

    🖊 Step 6: Revisions Revisions Revisions. Sample drafts will be sent + a discussion of any edits if needed. We can do up to 2 rounds of revisions.

    👏 Step 7: Project delivery. Yay! we made it 🥳 🎉. I will send over your logo files in various formats, your brand mood board, brand patterns, mockups, and your business card files. I will also include a branding guide with all of these assets for you to refer to. If you would like any add-ons, or different logotypes let me know!

Social Content + Strategy

  • You already have an established brand and/or social media for your brand, but you're looking for a more thoughtfully designed and curated feed that will help you reach your ideal target audience. How you present your business on social media is more important than ever. We will work together to create unique social content that reaches your ideal audience, establishes consistency, and relevancy, and helps your brand stand out visually.

  • • Social Strategy – Content Pillars + Target Audience deck you can reference

    • Personalized Mood Board – your point of reference for the look and feel of your social media

    • 15 IG posts – combining your current branding and photography + customized graphic design work (both static and motion) ask about editable Canva templates

    • 5 IG templated stories – for you to use and reuse

    • Curated Instagram feed layout with caption ideas – how to best layout the posts from a design standpoint, and a list of caption ideas

  • 🤝🏻Step 1: A 1:1 meeting to discuss your vision, and goals for working together and establish deliverable timelines

    ✨Step 2: Social Strategy and Content Pillars. I will conduct research on your target audience as well as a competitive analysis. From here I will create content pillars– different types of posts and themes to generate content from

    🎨 Step 3: Establishing a Visual Direction. Personalized mood board establishing the visual direction of your social media with specific colors, typography, and other brand elements. We will create a social media look and feel that fits within your branding and best reflects how you would like to come across to your audience. This portion also includes Instagram highlight covers.

    🧚🏻‍♂️ Step 4: Thoughtfully Designed Social Posts and Stories. I will work to create around 15 thoughtfully designed static and motion-based social posts and 5 templated Instagram story templates. The number of posts may vary depending on your brand's needs.

    🖊 Step 5: Revisions Revisions Revisions. Sample drafts will be sent + a discussion of any edits if needed

    👏 Step 6: Project delivery. Yay! we made it 🥳 🎉. I will send over your curated Instagram feed and hand off all deliverables

  • If you're looking to go ALL in on your brand this package is for you! You will be going a step up above the full branding package, with templated posts, feed curation, and a personalized deck personalized to give you what you need to launch your business on social media. We will work together to establish core visuals that best reflect your brand. My goal is to help you define your brand, visually and strategically so we will also work together to establish a brand that differentiates itself from others.

  • • Moodboard - 2x mood boards– one for your brand and one for your social media

    • Logo suite – Primary, Secondary & Submark logos

    • Color Palette – Your brand's primary colors and accent colors

    • Brand icon – 1x graphic/illustration for your brand

    • Mockups – see your logo in action

    • Brand pattern – 2x colored patterns perfect for packaging, web, and social media. incorporating your brand icon and colors

    • Business Card – front and back design with brand pattern/logo/colors. physical cards not included

    • 6 Highlight Covers – for use on your IG platform

    • 5 Social Posts – for you to use on your social media platforms

    • Social Strategy Deck – personalized deck including Content Pillars for your social media content, tips, caption ideas, and insight into your target audience

    • Curated Instagram feed – layout ideas for your feed incorporating templates

  • 🤝🏻Step 1: A 1:1 meeting to discuss your vision, and goals for working together and establish deliverable timelines. I will ask for 30% of your total deposit upfront before we begin the process.

    ✨Step 2: Brand Strategy and Target Audience. I will conduct research on your target audience and come up with brand keywords that will best represent your brand, both on and off social media.

    🎨 Step 3: Establishing a Visual Direction. After we establish brand keywords, I will create a personalized mood board establishing the visual direction of your brand.

    🧚🏻‍♂️ Step 4: Logo Variations and Color Palette. I will work to create 3 different logo variations. We will then decide on a color palette to incorporate into the logo suite.

    🌟 Step 5: Brand Pattern, Mockup, and Business Card Design. After we decide on your final logo suite and branding colors I will create a brand pattern in up to 3 different color variations, mockups for your brand, and a front/back design for a business card.

    ✍️ Step 6: Social Strategy and Content Pillars. I will conduct research on your target audience as well as a competitive analysis. From here I will create content pillars– different types of posts and themes to generate content from.

    🧡 Step 7: Thoughtfully Designed Social Media Posts. I will work to create around 5 thoughtfully designed static social posts and 6 Instagram story highlight covers. The number of posts may vary depending on your brand's needs.

    🖊 Step 8: Revisions Revisions Revisions. Sample drafts will be sent + a discussion of any edits if needed. We can do up to 3 rounds of revisions throughout the process.

    👏 Step 9: Project delivery. Yay! we made it 🥳 🎉. I will send over your logo files in various formats, your brand, and social media mood boards, brand patterns, mockups, and your business card files. I will also include a branding guide, social strategy deck, and curated Instagram feed for you to refer to. If you would like any add-ons let me know!

Full Branding + Social Starter

Other services

  • I would love to partner with you or your brand to create short-form videos on TikTok and Instagram. I can create videos for my account to promote your business or organic content for your page. Check out my content here

  • I will design a logo for your personal website and/or social media. We can also work together to create a resume and business card that stands out

  • I will create a unique podcast or album cover. I can incorporate and retouch any photos you have or create a cover from scratch. I will send different concepts and we will decide on an aesthetic that works for you

  • I have worked with brands to design clothing and merchandise and I can do the same for your brand! I can create personalized graphics using your branding (or however you prefer) for different types of merchandise

  • I understand the importance of adding color and life to your home with wall art, which is why I want to work with you to create personalized art for your home. You can request a current design of mine as a print, modify an existing design, or request completely new artwork.

  • I can develop customized graphics for your website whether it be promotional content, iconography, or specialized type – I’m your girl!

  • Have an event coming up and need a flyer? We can work together to create a unique poster to draw people to your event. I have created a lot of posters and am very skilled in hierarchy and composition

  • Using InDesign I will create email newsletter templates for your business using your branding.

  • I can make quick frame animations and simple gifs for you or your business

Why work with me?

I am a passionate designer and art director with a degree and background in design and marketing. Through my freelance, and agency design work for various brands, and personal projects, I have become skilled at strategic thinking and creative problem-solving.

This is where you come in. I am passionate about using my creative skills and unique design perspective to help you unlock the true potential of your brand. Through my unique perspective and broad skillset, I will help guide you and empower you to propel your business forward and leave a lasting impression on your customers.

What Clients Have to Say

  • “ Samantha has been helpful in telling our story visually through a social media graphic suite. She was responsive and open to feedback, even with quick turnaround times. We’re very appreciative of this and her creativity on this project! ”

    Eliza, Camp Kesem

  • “ Samantha is a great designer: highly competent, responsive, and open-minded. She's able to combine her professional expertise with the demanding expectations of clients, suggesting various solutions, communicating challenges and opportunities on the way, and supporting them throughout the whole creation process. ”

    Weronika, Lifecycle Evolution

  • All in all, I’m happy with my experience! Samantha’s final branding and delivery was super clean and professional.

    Alex, Summerfield Social Club

  • I had the pleasure to collaborate with Samantha where she showcased Uphint in a brilliant video on her social media accounts (Instagram and TikTok). She understood completely the type of video and target that we needed and obtained very good results in less than 48 hours! Working with her was a breeze, her professionalism exceeded my expectations! I wholeheartedly recommend Samantha for any creative endeavor

    Flora, Uphint

  • Samantha was a great partner to collaborate with! We worked together on creating a video for WiseStamp and Samantha was quick to respond, cooperative and very oriented to creating a content that aligns with the brand's expectations and guidelines. I enjoyed working with her and would be happy to collaborate with her in future projects.

    Paz Zvick, Oro Creative

  • Samantha was lovely to work with every step of the way. She understood the project with little direction and nailed it. Our subscriber count had it's biggest weekly jump after working with her on a sponsored video.

    Trae, Skillset.co